Privacy Policy for Prouse and Co Opticians and Audiologists

Effective Date: 16/07/2024

1. Introduction

Prouse and Co Opticians and Audiologists ("we," "our," "us") values your privacy. This Privacy Policy explains how we collect, use, and share information when you visit our website, www.prouseandco.com ("Site"), particularly in relation to our use of Google Ads.

2. Information We Collect

  • Personal Information: We may collect personal information that you voluntarily provide to us, such as your name, email address, phone number, and any other details you provide when contacting us or signing up for our services.

  • Non-Personal Information: We automatically collect certain non-personal information when you visit our Site, including your IP address, browser type, operating system, referring URLs, and your activity on the Site.

3. Use of Information

  • Providing Services: We use your personal information to respond to your inquiries, provide our services, and communicate with you.

  • Marketing: We use information collected through Google Ads to understand the effectiveness of our advertising campaigns and improve our marketing strategies.

  • Improving Our Site: We analyze non-personal information to improve our Site’s functionality and user experience.

4. Google Ads

  • Remarketing: We use Google Ads Remarketing to advertise Prouse and Co Opticians and Audiologists across the internet. Google Ads Remarketing will display relevant ads tailored to you based on what parts of our Site you have viewed by placing a cookie on your device.

  • Opt-Out: You can opt-out of Google’s use of cookies by visiting Google’s Ads Settings. You can also opt-out of a third-party vendor's use of cookies by visiting the Network Advertising Initiative opt-out page.

5. Sharing of Information

We do not sell, trade, or otherwise transfer your personal information to outside parties except as described in this Privacy Policy. We may share your information with trusted third parties who assist us in operating our Site, conducting our business, or servicing you, so long as those parties agree to keep this information confidential.

6. Data Security

We implement various security measures to maintain the safety of your personal information when you enter, submit, or access your personal information.

7. Your Rights

You have the right to access, correct, or delete your personal information that we hold. You can also object to the processing of your personal information or request that we restrict the processing of your personal information in certain circumstances.

8. Changes to Our Privacy Policy

We may update our Privacy Policy from time to time. We will notify you of any changes by posting the new Privacy Policy on this page. You are advised to review this Privacy Policy periodically for any changes.

9. Contact Us

If you have any questions about this Privacy Policy, please contact us at:

Prouse & Co Opticians & Audiologists
24 Zetland Road
Loftus, North Yorkshire, TS13 4PW
John@prouseandco.com
01287 644211